• MORPH: Mobility.Ownership.Relationship.Personalisation.Hospitality

Wu, Jiayu, Clark, Sheila and Kennard, Ashley, 2021, Printed Publication, MORPH: Mobility.Ownership.Relationship.Personalisation.Hospitality

Abstract or Description:

In the MORPH project, we looked at how sharing behaviours will influence and form attitudes and decision making around purchasing or sharing vehicles between now and the near future. By using this knowledge, we designed shared spaces in fully autonomous vehicles that are embedded in well-rounded sharing services.

Subjects: Creative Arts and Design > W200 Design studies > W240 Industrial/Product Design
Creative Arts and Design > W200 Design studies > W290 Design studies not elsewhere classified
School or Centre: Research Centres > Intelligent Mobility Design Centre
Funders: Hyundai Motor
Date Deposited: 26 Feb 2024 12:00
Last Modified: 26 Feb 2024 12:00
URI: https://researchonline.rca.ac.uk/id/eprint/5740
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